OUGD504 - Design for Screen - After Effects

Began to introduce my designs into After Effects which enabled me to animate the website to demonstrate the navigation and animated features. After Effects is an industry standard software which I can use to create demonstrations of the navigation system, this will be useful if I was pitching my concept to a client or a developer.

Trying to animate the layered/collaged images spreading out as the page moves was really problematic and my skills in After Effects meant I had to simplify the layout so that it could be easily interpreted. Having to modify my design due to my limited knowledge and skill has been frustrating,  however this is something I can articulate to the client/developer in order to get the desired final outcome. This is something that Only's visit made me aware of, however this will make the process more time consuming and expensive.

Opening sequence concept:

Aimed to produce a subtle animation using the opacity tool to introduce the new People of Print symbol and logo. This can fill the screen once the site is opened which will introduce the regular users to the new site. It only lasts a few seconds because I want to avoid wasting the users time.

The CMYK colour scheme is really impactful and engages the audience due to the bold nature of the shapes.