Sunday 13 May 2018

OUGD603 - Creative Convos - Brief

Brief 02 - Live Brief

Creative Convos
Create a brand and identity for a week of creative professional talks at Leeds Arts University in association with Intern Magazine. The concept and visual language must be consistent across both print and digital assets to promote the event and showcase to the world what Leeds Arts University is doing.

Aims and Objectives

To not only promote the event to people at the University but also show online design communities what Leeds Arts University is doing and get people talking about us.

Target Audience

Level 6 Graphic Design students
Creative Professionals
Considerations
As this is a live brief we are required to keep the identity as consistent as possible
Engage people through social media
Gain professional feedback from Intern

Deliverables:

Event name
Brand/Logo identity
Promotional posters
Promotional social media posts
Personalised posters for each talker
Social media posts for LAU Graphic Design
Instagram and Twitter Intern takeover

Deadline

There will be numerous deadlines throughout the project that we’ll have to meet as the event is on however I have set the final deadline for 05/02/2018




















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